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SCALING TECHNIQUES IN THE ANALYSIS OF ENVIRONMENTAL COGNITION DATA?
Abstract:

The utility of nonmetric, multidimensional-scaling techniques is demonstrated for the analysis and collection of environmental-cognition data. By comparing the multidimensional-scaling solutions of a real-setting map to scaling solutions for sketch maps and two psychophysical, distance-scaling procedures, we demonstrate that magnitude estimation of actual interpoint distances is comparable in accuracy to sketch maps when produced without constraints, or when subjects are given a specified list of landmarks to include on their maps. Triadic comparisons of actual interpoint distances were less accurate than the three other techniques.
Keywords:fieldwork  human geography  history of geography  applied geography
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