Europeanizing Timisoara: neoliberal reforms, continuity with the past, and unexpected side effects

This paper analyzes how processes of Europeanization opened up opportunities and generated ideals, which in turn changed the articulation between political and economic powers in the city and county of Timisoara, Western Romania. It builds on case studies of local government agencies and foreign investors from Italy. In doing so, it discusses the circular relationship between the European and the local levels of governance: European governance affected the interactions between firms and institutions in the city, while at the same time city authorities used different understandings of ‘Europe’ to pursue their own agenda. It also shows some of the unexpected side-effects of Europeanization, due to the political activism of Italian investors. Beck and Grande’s concept of ‘reflexive modernization’ and the literature on regional economies frame the discussion.