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山东省东部沿海城市体验式旅游开发潜力研究
引用本文:孙希华,宋立杰,李 平.山东省东部沿海城市体验式旅游开发潜力研究[J].海洋科学,2007,31(6):10-14.
作者姓名:孙希华  宋立杰  李 平
作者单位:1. 山东师范大学,人口·资源与环境学院,山东,济南,250014
2. 聊城大学,旅游系,山东,聊城,252000
基金项目:国家自然科学基金资助项目(40376024)
摘    要:简要介绍了体验式旅游的基本概念,山东省东部沿海城市的体验式旅游的开发现状及存在问题,分析了山东体验式旅游的优势、劣势以及机遇、威胁。以青岛市为例,利用回归分析法得出旅游总人数相对于年份变化的预测方程,对旅游总人数进行了预测,与实际比较吻合。研究结果表明山东省东部沿海城市体验式旅游开发潜力较大,有广阔的发展前景。

关 键 词:沿海城市  体验式旅游  优势  机遇
文章编号:1000-3096(2007)06-0010-05
收稿时间:2004/3/18 0:00:00
修稿时间:2004-03-182004-07-11

The study on the development potentials of experience tourism of the eastern coastal cities in Shandong Province
SUN Xi-hua,Song Li-jie,LI Ping.The study on the development potentials of experience tourism of the eastern coastal cities in Shandong Province[J].Marine Sciences,2007,31(6):10-14.
Authors:SUN Xi-hua  Song Li-jie  LI Ping
Institution:1. College of Population, Resource and Environment, Shandong Normal University, Jinan 250014, China; 2. Department of Tourism, Liaocheng University, Liaocheng 252000, China
Abstract:This paper briefly introduces the basic concept of experience tourism,the current development situation and existing problems of experience tourism of the eastern costal cities in Shandong Province.It analyzes the advantages,disadvantages,opportunities and threats of experience tourism in Shandong Province.Taking Qingdao as an example,we obtained the forecast equation of total number of touring people with the year change using the regressive analytic method,and we also forecasted the total number of touring people,the results could well tally with practical situation of Qingdao's experience tourism;it was shown that the eastern costal cities in Shandong Provincce have a big development potential of experience tourism.
Keywords:costal city  experience tourism  advantage  opportunity
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