Abstract: | Abstract This article explores the interplay between geographic concepts and geographers' Web site design. The concepts—place, site, and situation—provide the context for reconsidering current metaphors dominating the rhetoric of cyberspace. Challenging the predominant metaphor of cyberspace as path or highway, we draw on the work of French phenomenologist Merleau-Ponty and on the work of phenomeno-logically oriented geographers to propose the figure/ground structure of cyberplace in contrast to the void of cyberspace. For the absolute freedom of unlimited space we suggest the depth and breadth of world. If geographers succeed at creating Web sites informed by disciplinary concepts, Web site design itself can help to reconceive geographic concepts. Two virtual field-trips offer the opportunity to demonstrate the interaction of a reconceived notion of place and the design of graphical interfaces. The article discovers possibilities for enhancing the value of geographic Web sites. Three design strategies—geographic context, duration, and nonlinearity—are recommended as a result of this investigation. |