Evaluating the impact of two energy conservation programmes in a midwestern city

This paper presents a general methodology for evaluating energy conservation programmes, and uses the methodology to assess a home audit and an energy tax credit programme. The data base contains utility bill histories, audit forms, and personal surveys for 319 Decatur, Illinois homeowners. These data enable analysis of the extent of adoption of the two programmes; characteristics of adopters and non-adopters; the role of information in the adoption process; the actions prompted by the programmes; and the impact of the programmes on residential energy consumption.Adopters of the programmes are found to be better educated, wealthier, have newer homes, and engage in more conservation practices than non-adopters. Lack of information is one barrier to programme adoption, with adopters receiving more useful information from the local utility company and government sources. The programmes appear to have prompted certain conservation practices, but they have not reduced energy consumption. Policy implications are discussed.