| 三门峡市旅游形象定位研究 |
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| 引用本文： | 袁维春. 三门峡市旅游形象定位研究[J]. 地域研究与开发, 2005, 24(6): 97-99 |
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| 作者姓名： | 袁维春 |
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| 作者单位： | 三门峡职业技术学院,河南,三门峡,472000 |
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| 摘 要： | 文章在对三门峡市旅游形象现状和旅游形象要素进行深入分析的基础上,为其确定了“探访仰韶文化,领略虢国风貌”的旅游形象,对该定位的依据进行了分析,提出了旅游形象塑造与推广的具体建议。
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| 关 键 词： | 旅游 旅游形象 三门峡市 |
| 文章编号： | 1003-2363（2005）06-0097-03 |
| 收稿时间： | 2005-04-05 |
| 修稿时间： | 2005-04-052005-10-05 |
On the Identity of Tourism in Sanmenxia |
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| YUAN Wei-chun. On the Identity of Tourism in Sanmenxia[J]. Areal Research and Development, 2005, 24(6): 97-99 |
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| Authors: | YUAN Wei-chun |
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| Affiliation: | Sanmenxia Polytechnic, Henan Province, Sanmenxia 472000, China |
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| Abstract: | Based on the thorough analytical foundation to the tour image present condition and main factor,this article establishes the tourism image of Seek Yangshao Culture,Appreciate Scene of Kingdom Guo,carries on the analysis towards the basis of the orientation and puts forward the concrete suggestion for molting and generalizing the tourism image. |
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| Keywords: | tourism tourism image Sanmenxia City |
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