| 试论大连市旅游资源开发中的市场定位 |
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| 引用本文： | 张鹏娟. 试论大连市旅游资源开发中的市场定位[J]. 地域研究与开发, 1998, 17(1): 81-84 |
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| 作者姓名： | 张鹏娟 |
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| 作者单位： | 辽宁师范大学地理系,大连,116029 |
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| 摘 要： | 从大连市旅游资源特点和目前旅游市场需求状况出发，分析了大连市旅游资源开发中不同层次的市场定位，为合理开发丰富的旅游资源、使优势充分转化为经济效益科学依据。
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| 关 键 词： | 大连市 旅游资源开发 市场定位 经济效益 |
Discussion on Market Orientation in Exploiting Tourism Resources in Dalian City |
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| Zhang Pengjuan. Discussion on Market Orientation in Exploiting Tourism Resources in Dalian City[J]. Areal Research and Development, 1998, 17(1): 81-84 |
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| Authors: | Zhang Pengjuan |
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| Abstract: | Proceeding from the feature of tourism resources and the present requirement of tourism market, the article analysed market orientation in exploiting tourism resources in Dalian city, in order to provide scientific bases for exploiting tourism resources rationally and changing resources superiority into economical banefit. |
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| Keywords: | Dalian exploiting of tourism resources market orientation |
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