关于发展新疆旅游业的战略构思

新疆有丰富而独特的旅游资源，但由于资金、技术和人才上的限制，存在理论品位定位高、现实开发程度低的现象。如何将潜在的资源优势转化为现实的经济优势，进而推动经济的全面振兴，是新疆旅游业发展的动力和目标。文章在从主观和客观两个方面分析新疆旅游业的优势和限制因素的基础上，结合加入WTO与西部大开发对新疆旅游业的影响，提出了新形势下，发展新疆旅游业的战略思路。

Research on the Further Development Strategy of Xinjiang' s Tourism

There are abundance and distinctive tourism resources in Xinjiang. In the meantime, due to the restriction of capital, technology and qualified personnel, the phenomenon of high level in theoretical location and low level in practical exploitation are coexisted. How to change potential superiority of resources into superiority of economic is the power and purpose of the development of Xinjiang's tourism. Based on the analysis of advantages and disadvantages, considered the impact of entering WTO and the great development of west region in China, this paper analyses the challenge and opportunity in the current circumstances.