| 条件价值法中的偏差分析及信度和效度检验——以九寨沟游憩价值评估为例 |
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| 引用本文： | 董雪旺,张捷,刘传华,李敏,钟士恩.条件价值法中的偏差分析及信度和效度检验——以九寨沟游憩价值评估为例[J].地理学报,2011,66(2):267-278. |
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| 作者姓名： | 董雪旺 张捷 刘传华 李敏 钟士恩 |
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| 作者单位： | 南京大学国土资源与旅游学系;浙江省农业科学院农业信息研究所; |
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| 基金项目： | 英国British Academy项目(SG-47266); 国家自然科学基金项目(40371030)~~ |
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| 摘 要： | 条件价值法(CVM)是一种基于虚拟市场的公共物品价值评估方法,其假想性使得人们对其信度和效度缺乏信任,评估结果的精度成为学术界广泛争议的焦点.采用CVM价值评估方法,对九寨沟世界自然遗产地的游憩价值进行了评估,并结合国内其他相关文献,对CVM在旅游资源价值评估中存在的偏差进行了分析述评,最后对CVM的评估结果进行了再测...
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| 关 键 词： | 条件价值法(CVM) 旅游资源价值 偏差 信度 效度 九寨沟 |
Bias Analysis and Reliability and Validity Test in Contingent Valuation Method: A Case Study of Assessment of Jiuzhaigou's Recreational Value |
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| DONG Xuewang,ZHANG Jie,LIU Chuanhua,LI Min,ZHONG Shi'en.Bias Analysis and Reliability and Validity Test in Contingent Valuation Method: A Case Study of Assessment of Jiuzhaigou's Recreational Value[J].Acta Geographica Sinica,2011,66(2):267-278. |
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| Authors: | DONG Xuewang ZHANG Jie LIU Chuanhua LI Min ZHONG Shi'en |
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| Institution: | DONG Xuewang1,ZHANG Jie1,LIU Chuanhua2,LI Min1,ZHONG Shi'en1(1.Department of Land Resources and Tourism Sciences,Nanjing University,Nanjing 210093,China,2.Institute of Agricultural Information,Zhejiang Academy of Agricultural Sciences,Hangzhou 310021,China) |
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| Abstract: | Contingent valuation method(CVM) is a valuation instrument for public goods on the basis of simulated market.However,its hypothesis arouses suspicions and controversies on its reliability and validity among academics.Combined with the literature review,this paper employs CVM to assess the recreational value of Jiuzhaigou and analyzes the biases in the survey.And finally,we conduct tests on test-retest reliability,content validity and convergent validity.It is found that(1) the recreational values of Jiuzhai... |
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| Keywords: | contingent valuation method(CVM) value of the tourist resources bias reliability validity Jiuzhaigou |
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