‘Marketing quality’ in the food sector: Towards a critical engagement with the ‘quality turn’ in wine

Our review explores the role of quality conventions that have emerged since the 'quality turn' in the food sector. By examining how the 'quality turn' contributes to transforming the wine sector, it asks whether the labeling systems seek to certify the quality of productive practices (informative function) or are intended to create imaginaries of quality as a differentiated business market strategy (symbolic function). After discussing relevant literature in geography and related fields, this review uses two emblematic examples from the wine sector to argue for the need to move beyond the marketing of quality to deepen the analysis and understanding of quality. This analytic insight questions the viability and usefulness of quality conventions aimed at differentiation, territorial development, with a focus on markets with high added value, and argues for the need to open new lines of research and policy in this sphere.     

The consumption of space: Land, capital and place in the New Zealand wine industry

Geographers have developed a keen interest in the social production of space - in the way meanings and values are ascribed to places as a result of changing social, cultural and political processes. There is a need to explore this approach further, seeing how social and economic values of places are inter-related and how these values are constructed in often deliberate and concerted ways. There is also a need to explore how such values are consumed: how the values in place are traded, appropriated and redistributed, both through the products of places and in land markets. This paper examines the New Zealand wine industry where certain wine regions have been identified and developed in ways which attempt to emphasise their distinctiveness in terms of wine quality and thus enhance the value of the wine produced. Different strategies have been employed in this process of place construction and this reflects the differential role of capital, striving on the one hand to increase the price and marketability of the products of distinctive places but, on the other, careful not to over-inflate land values and thus restrict further expansion. The paper suggests that the issue of consumption of space, involving a complex relationship amongst land, capital and place, is worthy of further exploration.     

Everyday effects, practices and causal mechanisms of ‘cultural embeddedness’: Learning from Utah’s high tech regional economy

In recent years, economic geographers have drawn extensively upon notions of ‘cultural embeddedness’ to explore how spatially variable sets of cultural conventions, norms, values and beliefs shape firms’ innovative performance in dynamic regional economies. However, our understanding of these causal links remains partial, reinforced by an ‘over-territorialised’ conception of cultural embeddedness which sidelines the role of institutional actors operating outside and across the boundaries of ‘the local’. So motivated, this paper offers a theoretically-informed - and theoretically informing - empirical analysis of the high tech regional economy in Salt Lake City, Utah to explore the everyday causal mechanisms, practices and processes - both local and extra-local - through which firms’ cultural embedding within the region is manifested, performed and (un)intentionally (re)produced. In so doing, this paper aims to further our understanding of the constitutive entanglement and complex interweaving of cultural/economic practices, and to contribute to the development of an in-depth empirical corpus of work which compliments the exciting conceptual developments that have largely dominated cultural economic geography over the last decade.     

Markets,religion, regulation: Kosher,halal and Hindu vegetarianism in global perspective

Most recent scholarship on moral economies or religious markets argues for the compatibility of economies/markets and religious practices in particular national or regional contexts. However, over the last couple of decades or so religious markets have entered a new phase characterized by new forms of regulation, certification and standardization on a global scale. Building on research on global kosher (a Hebrew term meaning “fit” or “proper”), halal (an Arabic word that literally means “permissible” or “lawful”) and Hindu vegetarianism this paper argues that these economies or markets to a large extent are conditioned by and themselves condition forms of transnational governmentality, that is, new and often overlapping practices of government and grassroots politics. I explore religious economies and markets at three interrelated levels of the social scale: state and non-state regulation, the marketplace and consumers. Epistemologically, comparison is used as a powerful conceptual mechanism that fixes attention on kosher, halal and Hindu vegetarian similarities and differences.     

Climate reconstruction for the Entre‐Douro‐e‐Minho region (NW Portugal) between AD 1626 and AD 1820: synthesis of viticulture data and foraminiferal evidence

This work presents two novel climate‐related time series for the northwest of Portugal. The first is an AD 1626–1820 triennial‐resolved wine production series, based on the Benedictine accounts from six monasteries of the Entre‐Douro‐e‐Minho (EDM) region. The second, an AD 1654–2010 benthic foraminiferal record from the Caminha salt marsh, located in the lower estuary of the Minho River. The series were analysed together for the common period to outline how both palaeoclimatic proxies respond to the most likely natural environmental drivers of temporal variability, solar forcing included. Singular spectral analysis revealed a common significant multidecadal periodicity agreeing with recognized long‐term changes in solar activity, i.e. the Lower Gleissberg cycle (50–80 years). The application of wavelet analysis allowed the detection of high coherence at this time scale (centred at c. 64 years) between marsh foraminifera and both total solar irradiance and the North Atlantic Oscillation index. This relationship persists throughout the c. AD 1730–1875 period. The continuous wavelet transform results for wine production were inconclusive. As the time‐span analysed is recognized as one of high socio‐economic and political distress, the main human‐driven impacts on wine production, particularly in the two periods of greatly reduced solar activity – the Maunder and Dalton Minima – are reviewed in the light of the available historical records. In addition to a documented climate‐related agricultural crisis in Portugal, damage and losses to wine production may have been triggered by several local and international conflicts in which the country was involved. But to what extent the two influences contributed to the wine production variations observed in the EDM region during both periods remains an open question.     

The role of consumption and globalization in a cultural industry: The case of flamenco

The rise of cultural industries is in part facilitated by the rise of leisure and entertainment in the advanced industrialized economies. This article explores one such example, taking ‘ethnic’ art, flamenco, and examining the role of consumption in shaping flamenco, both as an art form and as an industry. The global reach of the flamenco industry is assessed by focusing on two major markets, Japan and the United States. It suggests the presence of a geographic paradox in contemporary cultural industries, which, on the one hand, points to the need to retain their place-based identity, and on the other hand, indicates the need for regional cultures to establish links to export markets for their survival. It also shows that contemporary cultural change is not a unilateral process of the global invading the local. Rather, it is a process of consumers interpreting, appropriating, and adopting a cultural commodity in their own terms.     

Measuring quality conventions in the food industry: Applications to the wine sector in Spain

The “quality turn” that the agri-food system has recently taken considers quality to be a complex notion that is defined both by the physical characteristics of the product and by changing socio-cultural factors. Convention theory provides a framework for assessing quality by means of various criteria, which correspond to different convention categories. Research that is based on this theory employs qualitative methods and case studies. In this article, a quantitative research methodology that addresses the conventions of the agri-food industry was carried out. Specifically, 19 mathematical indicators were constructed from statistical sources to identify and measure existing quality conventions in the wine subsector. These indicators have been tested in a study of 16 Protected Designations of Origin (PDOs) inland Spain, with the following results: first, existing convention categories for each PDO were identified – industrial, commercial, domestic, public and civic – and a distinctive quality profile was developed for each one. Second, a ranking of PDOs was established according to their orientation to each convention type. The viability and utility of the quantitative methods in this quality convention study was demonstrated, thereby opening a research path that is complementary to qualitative methods.     

Private agri-food governance and greenhouse gas abatement: Constructing a corporate carbon economy

Private sector actors are playing an increasingly significant role in the definition and governance of ‘sustainable’ agri-food practices. Yet, to date little attention has been paid by social scientists to how greenhouse gas (GHG) emissions are addressed as part of private agri-food governance arrangements. This paper examines how private actors within agri-food supply chains respond to emerging pressure for measures to reduce GHG emissions from agriculture. Drawing upon the Anglo-Foucauldian governmentality literature, we introduce the notion of the corporate carbon economy to conceptualise the practical techniques that enable private agri-food actors to make GHG emissions thinkable and governable in the context of existing market, regulatory, and supply chain pressures. Using a case study of the Australian dairy industry, we argue that private agri-food actors utilise a range of techniques that enable them to respond to existing government environmental regulations, balance current market pressures with future supply chain requirements, and demonstrate improved eco-efficiency along food supply chains. These techniques – which include environmental self-assessment instruments, tools for measuring GHG emissions, and sustainability reporting – have little direct relevance to the ‘international climate regime’ of carbon trading, and carbon markets more broadly, yet individually and in combination they are crucial in enacting an alternative regime of GHG governance. In concluding, we contend that the growing use of sustainability metrics by international food companies is likely to have the most powerful implications for GHG governance in the agri-food sector, with potentially far-reaching consequences for how future action on climate change is rendered thinkable and practicable.     

Sustainable imaginaries and the green roof on Chicago’s City Hall

The concept of an imaginary has a long history of describing a society’s collective understanding of how the world works. This article introduces the concept of the sustainable imaginary as a society’s understanding and vision of how resources are being used and should be used to ensure socio-environmental reproduction. Incorporating John Allen’s modalities of power makes it possible to see exactly how those resources are being used within and outside of city government. This article employs the sustainable imaginary via the example of the green roof on Chicago’s City Hall. This structure exemplifies appropriate relationships within and with city government, the ways in which imaginaries are performed and reiterated, and how local environments interact with global discourses to produce specific discursive and material outcomes.     

Karst system developed in salt layers of the Lisan Peninsula,Dead Sea,Jordan

The Lisan Peninsula, Jordan, is a massive salt layer accumulated in the inner part of the Dead Sea’s precursory lakes. This tongue-shaped, emergent land results in a salt diapir uplifted in the Dead Sea strike-slip regional stress field and modified by the water level fluctuations of the last lake during the Holocene. These two elements, associated with dissolution caused by rainfall and groundwater circulation, resulted in an authentic karst system. Since the 1960s, the Dead Sea lowering of 80 cm to 1 m per year caused costly damages to the industrial plant set up on the peninsula. The Lisan karst system is described in this article and the components of the present dynamic setting clarified.     

The politics of imaginaries and bioenergy sub-niches in the emerging Northeast U.S. bioenergy economy

As part of a transition to lower carbon energy systems, bioenergy development is often assumed to follow a uniform pathway. Yet the design, organization, and politics of bioenergy production in specific regional contexts may be contested. This study examines contestation within an emerging perennial crop bioenergy sector in the U.S. Northeast. Synthesizing conceptual contributions from the multi-level perspective on the significance of niches and sub-niches in sustainability transitions and from science and technology studies on the material and moral implications of sociotechnical imaginaries and object conflicts, this paper analyzes the politics of bioenergy sub-niche imaginaries. It identifies two main bioenergy sub-niches centered on (1) regional production and (2) community energy. Examining proposed and current production of perennial energy crops on marginal land, the study draws on 42 semi-structured interviews with bioenergy actors (e.g., scientists, industry representatives, policymakers, farmers/landowners) and secondary documents. The two bioenergy sub-niche imaginaries revealed political contestations around scale of operations, control and beneficiaries, and about definitions and uses of marginal land relative to livelihoods and community. This study highlights the potency of rival imaginaries within a developing sociotechnical niche and implications for sustainability transitions. Tracing the contours and emphases of, as well as conflicts between, bioenergy sub-niche imaginaries can clarify which pathways for transition to a lower carbon energy future could garner political and public support. The paper concludes by considering how disagreements between sub-niche actors could lead to productive mutual learning and the possibility of forging solutions contributing to more robust and equitable sustainability transitions.     

Pedagogy, post-coloniality and care-full encounters in the classroom

In this paper, I consider what it means to take up the twin post-colonial commitment to critique and destabilization, and open and ’future-oriented’ practices, in the neglected space of the classroom. I make a case for extending how we conceive of our responsibility to this commitment to include the care-full work of interrogating how we encourage students in developing fresh ways of relating to difference and inequality. Care embraces responsibility yet it usefully forces attention to the mediation and embeddedness of responsible relations in the interpersonal contact zones of the classroom. In its cautionary meaning, care also brings to questions of responsibility a carefulness, which alerts us to the difficulties of exercising such an engaged and indeterminate pedagogy in an institutional setting driven by the norms of assessment, benchmarking statements, disciplinary expectations and the conventions of academic discourse. It draws attention further to the potentially un-caring consequences of framing post-colonial commitments through intersubjective categories of self-other. In this paper I reflect on my own experiences teaching a level three module on the post-colonial Caribbean and, in particular, my use of fiction as a way to initiate more responsive and open-ended encounters with Caribbean peoples and places. I highlight some of the opportunities created by the use of different forms of writing but also the institutional and discursive constraints, including my own mediation of the texts and student expectations, which persistently threaten to settle and reclaim evidence of destabilisation and newness.     

The rise of territorial eco-certifications: New politics of transnational sustainability governance in the fishery sector

Eco-certifications have become an important site of power struggles in commodity sectors such as forestry, fisheries, aquaculture, palm oil, and soy. In each, multiple eco-certification initiatives have been developed and resisted through interactions among non-governmental organizations, governments, and commercial actors. This paper contributes to understanding how power is embodied in certifications by exploring how territoriality manifests in the international struggle over defining what products are ‘sustainable’ and which producers will have access to markets that require ‘sustainable’ products. Focusing on the wild capture fisheries sector in which the non-governmental Marine Stewardship Council (MSC) administers the preeminent eco-certification initiative, we explore the emergence of new fisheries eco-certification initiatives in Japan, Iceland, Alaska, Canada, and the US that insist there is no transnational monopoly on judgments over fisheries sustainability. We argue that these new eco-certifications attempt to defend and embed territorial social and regulatory relations of production within the contested domain of transnational sustainability governance. The initiatives accommodate both the territorially embedded material interests, institutions, and discursive strategies of producers (and their state supporting agencies) and transnationally embedded governance norms for assessing and communicating sustainability. They also counter the globally applicable institutions of the MSC in favor of making space for state and non-state actors to contend with demands for sustainability in the global seafood market by combining place-specific attributes with transnational governance norms.     

The importance and quality of governance in the Chilean wine industry

The central theme of this paper is the issue of the governance of cooperation within the Chilean wine industry. The effects of the internationalization of this industry for the importance and the quality of governance of intra-cluster cooperation involving firms and other actors are analysed. Two questions stand central. First, what has been the relative importance of external and internal factors in improving the export performance of the Chilean wine industry over the past 20 years? Second, to what extent have collective actions and investments played a part in this growth, and what has been the quality of the various governance regimes dealing with the associated collective action problems? Empirical evidence suggests that world-market developments and upgrading efforts by individual wineries largely explain the good export performance of the Chilean wine industry until the year 2000. The evidence also shows that the industry’s success in world markets is stimulating cooperation between firms and other actors in areas where the industry needs to improve: marketing and promotion, internationalization, innovation and training. The enhanced cooperation has not only stimulated cluster development, but has also turned the quality of cluster governance into a central variable for future export growth. Nevertheless, several collective action problems await resolution before essential intra-cluster cooperation can develop. Overall, the evidence suggests that, in the case of the Chilean wine industry, industrial and cluster development do not automatically follow enhanced integration in world markets, but depend on the strategic skills of actors within the industry, in particular their ability to identify, prioritize, and realize collective investments while effectively managing the associated collective action problems. Internationalization stimulates firms to consider such investments, however, and provides them with an incentive to upgrade strategic skills at the local level as new opportunities arise and the pressure is there to exploit them in world markets.     

Governing enclaves of informality: Unscrambling the logic of the camp in urban Zimbabwe

The warehousing of informals in designated enclaves is a common strategy for the government of urban informality in the global South. In this article, I unscramble state-operated enclaves of informality in Zimbabwe. The article scrutinises two types of enclave: a flea market and a holding camp. I extend Agamben’s politico-juridical construction to the social and economic realm. I question claims of inclusion in flea markets by juxtaposing a ‘soft’ zone of indistinction (flea market) with a ‘hard’ zone of indistinction (holding camp), arguing that both spaces are dump sites for homo sacer. I draw attention to the construction of bare life in both enclaves and emphasise the condition of rightlessness and the delimiting of the value of informals to bare life. Reflecting on the extent to which these spaces manifest the logic of the camp, I argue that both are spaces of exception.     

Environmental learning and the social construction of an exurban landscape in Fremont County, Colorado

Across the rural American West, the restructuring of rural capitalism has transformed production landscapes into those increasingly structured by the development and consumption of natural and cultural amenities. This project used principles from symbolic interactionism, ethnographic methods, and the analytical framework of regional political ecology to understand the role of environmental learning in negotiating the new management regime associated with amenity-based capitalism in rural Fremont County, Colorado. The study found that most amenity residents participate regularly in social learning about the environment through a variety of interpersonal and organizational behaviors. In addition, they are responding collectively to environmental risks and opportunities associated with wildfire, noxious weeds and invasive grass species, prospective uranium mining, and restoration of cultural-landscape features. Ultimately, the practices of environmental learning concern how private properties and assets will be managed relative to the social construction of the environment as an amenity for personal consumption. Conservation and management prospects in this and other rural areas in the postindustrial world can be enhanced by understanding the microsociology of exurban geographies and by engaging the social forms and processes related to this distinctive landscape construction.     

Framing industrialization of the offshore wind value chain – A discourse approach to an event

The paper explores value chain governance through a discourse approach to an event which included an exhibition and a conference. This approach appears promising for investigating industries in their formative phase and is particularly relevant for new renewable energy sectors. By studying the European offshore wind value chain, the paper investigates the coupling between wind industries and offshore industries as an encounter of various conventions. The key speakers at the conference, particularly those from the utility companies, introduced new principles for organizing the value chains they are leading, in order to reduce costs, and turn the immature sector into a mature one. Their storyline of industrialization by standardization breaks, however, with the storyline demonstrated by the firms in offshore oil and gas, and maritime industries at the exhibition. The latter offshore suppliers find evidence of quality in their business history and their trust-based relations to their clients. Theoretically the paper contributes to the global value chain governance debate by offering another perspective on power. The discourse approach helps us explain how influential actors could enforce one convention over another. The paper contributes methodically by suggesting a discourse approach to events. Events appear as a significant arena for negotiating industry formation and convenient for researcher’s data gathering for text analysis.     

The production relations of contract farming in Honduras

Contract farmers in central Honduras have been producers of Asian vegetables for American markets since 1989. Contract farming holds the potential to provide benefits to small farmers who would otherwise be unable to access export markets but production relations between firms and farmers are often asymmetric and can be exploitative. Poor communication and legacies of mistrust between commodity agriculture and small farmers lead to ambiguities in the contracting system that are misinterpreted by both firms and farmers, creating social tensions between contracting parties. This article will consider how farmers’ navigation of the contracting system and competition between export firms has led to changes in the system. Through competition for a limited pool of outgrowers, firms adjust their policies in favor of farmers without explicit attempts of labor organization on the part of the farmers.

基于“两规合一”的基本农田规划研究——以上海市嘉定区为例

＂两规合一＂要求在严格落实国家对基本农田保护和管控的前提下,在区级土地利用总体规划中,充分发挥基本农田的生产生态功能,优先保护具有较高粮食生产能力的耕地,并强化区域生态结构控制,因地制宜地分解落实规划指标;在镇级土地利用总体规划层面,应当充分发挥基本农田的阻隔功能,利用基本农田刚性的控制手段,阻挡建设用地无序蔓延,有效保护现状耕地,从而形成最佳的粮食生产区域和最优的生态空间。本文以上海市嘉定区为例,全面阐述了在＂两规合一＂要求下,本轮土地利用总体规划中基本农田保护区、保护指标和保护图斑的规划方案,实现了区、镇两级基本农田在功能、布局和数量的协调和统一,为大都市基本农田规划的理论和实证研究提供借鉴。     

Network configurations and R&D activities of the ICT industry in Suzhou municipality, China

This paper analyzes the network structure and R&D activities of the information and communication technology (ICT) industry in Suzhou municipality, known previously for its local state-directed Sunan model of development. Suzhou, however, has been undergoing dramatic restructuring to remake itself into a globalizing production center. We highlight the significance of the Chinese state and local/regional assets in shaping the trajectories of globalization and regional development, and the increasing importance of domestic markets and regional clusters/agglomeration for foreign ventures. We have found that Suzhou’s development path, heavily dependent on external forces, has made Suzhou a TNC (transnational corporation) satellite district. We also find that the ICT industry in Suzhou has a dual-structure, segmented between foreign-invested enterprises (FIEs) and domestic firms. TNCs tend to network among themselves and their interfirm networks are increasingly domestic and regionally embedded in the Yangtze River Delta, while the linkages between TNCs and local firms are weak. We argue that there is a series of technological, structural, spatial, and institutional “mismatches” that limits the establishment of “global pipelines” of knowledge exchange. We hold that the nature of global-local networks is contingent upon regional endogenous capacities and the specific ways in which global capital interacts with local institutions. Therefore, perspectives on TNCs’ local embeddedness must be positioned in their regional/external networks. We also analyze the constraints placed on Suzhou’s development into an innovative city and promote the integration of global and local/regional assets through development of indigenous capacities.