| 浅谈张家界乡村旅游的开发 |
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| 引用本文： | 刘奥东.浅谈张家界乡村旅游的开发[J].云南地理环境研究,2008,20(1):122-127. |
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| 作者姓名： | 刘奥东 |
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| 作者单位： | 吉首大学,旅游学院,湖南,张家界,427000 |
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| 基金项目： | 致谢：感谢吉首大学旅游学院杨关霞副教授的精心指导,对本人完成此篇文章给予了极为重要的帮助.同时,也感谢学院相关领导的帮助. |
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| 摘 要： | 目前，乡村旅游得到了前所未有的发展，但其主要集中在经济发达城市的周边地区。该文旨在探讨象张家界这样不具备区位优势的中小型专业化旅游城市，如何发展独具特色的乡村旅游，并给出了一个参考思路，即依靠传统观光型旅游的带动。在这一思路指导下，对张家界的乡村旅游发展进行SWOT分析，提出了乡村旅游开发的宏观和微观建议。
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| 关 键 词： | 乡村旅游 张家界 开发思路 SWOT分析 |
| 文章编号： | 1001-7852(2008)01-0122-06 |
| 修稿时间： | 2007年7月18日 |
A BRIEF DISCUSSION OF THE DEVELOPMENT OF RURAL TOURISM IN ZHANGJIAJIE |
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| LIU Ao-dong.A BRIEF DISCUSSION OF THE DEVELOPMENT OF RURAL TOURISM IN ZHANGJIAJIE[J].Yunnan Geographic Environment Research,2008,20(1):122-127. |
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| Authors: | LIU Ao-dong |
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| Institution: | LIU Ao-dong (School of Tourism, Jishou University, Zhaniajie 42700,China) |
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| Abstract: | At present, rural tourism gains the unprecedented development, but the industry mainly concentrates in the peri-urban areas of the economically developed cities. This paper aims to explore the way how such medium or small type specialized tourist cities without possession of regional advantage as Zhangjjajie develop their own unique rural tourism. In this paper, a reference to the development of rural tourism is provided traditional sight seeing-leaded tourism is the motive. Under the guidance of this reference, the writer makes an SWOT analysis of the rural tourism Zhangjiajie, and puts forward some suggestions from macro and micro perspectives pertaining to the development of rural tourism. |
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| Keywords: | rural tourism Zhangjiajie development idea SWOT analysis |
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