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1.
旅游是旅游者在旅游目的地的一系列行为过程,通过来访游客在旅游目的地的观光旅游,可以对旅游目的地的经济发展起到推动作用。对旅游业来说,客源市场的重要性是不言而喻的。旅游发展必须具有客源市场导向性原则。同时,在旅游客源市场开发中也存在一定的优势(Strengths)、劣势(Weaknesses)、机遇(Opportunities)和威胁因素(Threats),优势和劣势、机遇和威胁之间存在相互转化的互动关系。在旅游客源市场调查的基础上,科学分析区域旅游客源市场开发中的SWOT因素,制定适宜的开发战略,可以变劣势为优势,化威胁为机遇,实现客源市场持续开发。通过用SWOT分析方法对昆明黄金周假日旅游客源市场进行分析,提出了昆明假日旅游客源市场开发的原则和具体开发措施。  相似文献   

2.
肖玲 《热带地理》2002,22(2):138-141,160
在分析县域旅游规划中必须重点把握的问题的基础上,对饶平县旅游规划指导思想、旅游定闰、旅游发展思路和目标、旅游发展的空间结构等问题进行了探讨。认为饶平县应以生产以“海上桃源、滨海邹鲁、闽粤驿站”为旅游形象的7大类旅游产品;据此开拓以本地客源市场为主,以珠江三角洲和闽南教职工地区客源市场为辅,以外省和港、省、台客源市场为补充的近中程客源市场;并依托“一心、三区、十三功能片区、四条旅游热线”的旅游空间构架,将饶平县建设成汕头和潮州的郊野公园,粤东、闽南旅游协作区上的旅游胜地;使旅游业成为饶平县经济的新增长点,未来国民经济的龙头产业。  相似文献   

3.
分析边境省区内蒙古人境客源市场的时间结构、空间结构和消费结构,得出结论为内蒙古人境旅游人数年际增长趋势缓慢,客流季节变化较明显;客源市场主体边境性和市场集中程度高;以边境商贸旅游为主的游客停留时间较短,整体旅游消费水平较低,旅游总创汇占全国比重较低。依据21世纪来华旅游者需求新变化,结合内蒙古的实际,从旅游市场定位、旅游产品开发、旅游开发空间布局、旅游产品组合、旅游形象、旅游促销等六大策略提出了内蒙古人境客源市场开发战略,以期促进内蒙古国际旅游业的持续、健康发展。  相似文献   

4.
本文在分析湖南省国际旅游客源市场现状特征的基础上,阐明了该省国际客源市场的发展前景,着重讨论了进一步开发湖南省国际客源市场的对策措施;(1)建立合理的国际客源市场区域经济;(2)加大湖南省旅游资源的开发力度;(3)搞好基础设施建设;(4)加大旅游产品的促销力度,把湖南旅游精品推向全世界。  相似文献   

5.
新疆旅游客源市场分析及旅游业可持续发展   总被引:24,自引:7,他引:17  
分析了新疆历年旅游业发展状况,国际国内旅游客源市场特点,新疆旅游业发展态势及新疆旅游业发展存在的问题,提出新疆旅游业持续发展目标及其实施措施。  相似文献   

6.
南岳客源市场调查与区域促销策略   总被引:2,自引:0,他引:2  
南岳位于衡阳市境内,为全国五大名山之一,国家级风景名胜区。但南岳旅游市场的开拓极不理想,为了充分了解南岳客源市场的现状和存在问题,必须运用典型抽样调查法,准确分析南岳旅游客人的旅游消费行为,进而为旅游业今后的发展提供市场依据。在对南岳客源市场进行为期一年的抽样调查的基础上,从客源的结构、游客的基本特征和游客活动类型3个方面对1091份有效表格进行了系统分类整理和分析,认为南岳客源市场至少存在4个方面的问题,即旅游产品单一,文化内涵挖掘不够;接待能力不足;宣传促销力度不大;接待服务质量一般,并在此基础上对南岳客源市场提出了有针对性的重点促销区域和市场促销策略。包括:大力发展有地方情调的动态旅游;加大宣传营销力度;提高旅游从业人员素质;开发富有文化特色的旅游产品;大力营造宗教文化氛围。  相似文献   

7.
肖玲 《热带地理》2002,22(2):138-141
在分析县域旅游规划中必须重点把握的问题的基础上 ,对饶平县旅游规划指导思想、旅游定位、旅游发展思路和目标、旅游发展的空间结构等问题进行了探讨。认为饶平县应生产以“海上桃源、滨海邹鲁、闽粤驿站”为旅游形象的 7大类旅游产品 ;据此开拓以本地客源市场为主 ,以珠江三角洲和闽南地区客源市场为辅 ,以外省和港、澳、台客源市场为补充的近中程客源市场 ;并依托“一心、三区、十三功能片区、四条旅游热线”的旅游空间架构 ,将饶平县建设成汕头和潮州的郊野公园 ,粤东、闽南旅游协作区上的旅游胜地 ;使旅游业成为饶平县经济的新增长点 ,未来国民经济的龙头产业。  相似文献   

8.
基于区域竞争力对比的新疆旅游资源开发分析   总被引:10,自引:5,他引:10  
由于资源赋存、区位优势、基础设施、经济发展等方而存在的地域差异,使不同区域在旅游业发展中有不同的业绩和发展潜力。以20纪90年代以来新疆旅游接待量和旅游收入不断增长但旅游目的地地位明显下降为线索,对比研究了新疆的资源禀赋、开发程度、客源市场竞争态等,并调查分析了东南沿海及港澳台地区游客旅游意愿和赴疆游的客源市场潜力。提出区位条件是新疆在现阶段不可抗拒和短期内难以改变的客观因素,必须在现实基础条件下转变思维方式,宏观上以国内远程市场为目标,建立民俗-湖泊-冰川-草原-古迹-沙漠的旅游开发序位;中观上整合近域特殊地理单元内的同构旅游产品以打造品牌;微观上倡导“旅游体验”为核心的管理模式和开发理念。  相似文献   

9.
黄河小浪底旅游开发的国内客源市场分析与预测   总被引:2,自引:0,他引:2  
黄河小浪底旅游区是河南省旅游业“九五”计划重点建设项目,也是新世纪河南省旅游业发展的龙头景区。文章通过定性与定量相结合的方法,不仅分析了小浪底国内客源市场的趋势和走向,还深度采用趋势分析法、专家咨询法、分级法、平均值法等多种预测方法,对小浪底旅游区国内客源市场进行了深入的分析与预测,从而为小浪底旅游开发及其规划提供了科学依据,同时也希望能为其它新开发旅游区的客源市场分析与预测提供方法借鉴。  相似文献   

10.
长春市旅游产品开发研究   总被引:5,自引:0,他引:5  
搞好长春市旅游产品的开发与设计对其旅游业的发展极为重要,长春市旅游资源类型多样,内容丰富,主要有生态旅游资源,电影文化旅游资源,产业旅游资源,殖民遗迹旅游资源,辽金文化旅游资源等五大资源优势。文章在分析这些资源优势的基础上,结合长春市国内外旅游客源市场的背景与现状,提出了旅游产品开发的具体思路,即在今后的开发中应突出地方特色。增强参与性,以七大旅游产品系列为依托,重点开发冰雪旅游,生态旅游,文化旅游和产业旅游。  相似文献   

11.
BOOK REVIEWS     
Book Reviewed in this article: Development and Environment in Peninsular Malaysia . S. Robert Aiken, Colin H. Leigh, Thomas R. Leinbach, Michael R. Moss. The Rural-Urban Fringe: Canadian Perspectives . Ken B. Beesley and Lorne H. Russwurm, eds. Women and Development . Lourdes Benería, ed. The Border that Joins: Mexican Migrants and U.S. Responsibility . Peter G. Brown and Henry Shue, eds. Cities of the World: World Regional Urban Development . Stanley D. Brunn and Jack L. Williams, eds. Time Resources, Society, and Ecology: On the Capacity for Human Interaction in Space and Time (Vol. I, Preindustrial Societies). Tommy Carlstein. Urban Geography . David Clark. Spanish City Planning in North America . Dora P. Crouch, Daniel J. Garr, and Axel I. Mundigo. Not On Our Street: Community Attitudes to Mental Health Care . M. J. Dear and S. M. Taylor Unequal growth: Urban and Regional Employment Change in the U.K. Stephen Fothergill and Graham Gudgin. Agricultural Land in an Urban Society . Owen J. Furuseth and John T. Pierce. The Petroleum Industry in Oil-Importing Developing Countries . Fariborz Ghadar. Historical Understanding in Geography, An Idealist Approach . Leonard Guelke. Regional Planning in Europe . R. Hudson and J. R. Lewis, eds. Remote Sensing for Resource Management . Chris J. Johannsen and James L. Sanders, eds. Geography and The State . R. J. Johnston. Texas Graveyards: a Cultural Legacy . Tlrry G. Jordan. The Politics of Location: An Introduction . Andrew Kirby. A Social Geography of the City . David Ley. Energy and the Future . Douglas MacLean and Peter Brown, eds. The Natural Environment of Newfoundland Past and Present . A. G. Macpherson and J. B. Macpherson, eds. Tourism: Economic, Physical and Social Impacts . Alister Mathieson and Geoffrey Wall. Railroads and Land Grant Policy: A Study in Government Intervention . Lloyd J. Mercer. Progress in Rural Geography . Michael Pacione, ed. Progress in Urban Geography . Michael Pacione, ed. Models of Spatial Inequality: Settlement Patterns in Historical Archaeology . Robert Paynter. Natural Hazard Risk Assessment and Public Policy, Anticipating the Unexpected . William J. Petak and Arthur A. Atkisson. The Nature of Geomorphology . Alistair F. Pitty. Regional Conflict and National Policy . Kent A. Price Women and Spatial Change: Learning Resources for Social Science Courses . Arlene C. Rengert and Janice J. Monk, eds. Urban and Regional Analysis for Development Planning . Richard Rhoda. Rivers: Form and Process in Alluvial Channels . Keith Richards. This Remarkable Continent: An Atlas of United States and Canadian Society and Culture . John F. Rooney, Jr., Wilbur Zelinsky, and Dean R. Louder, gen. eds. The Origins of Open-Field Agriculture . Trevor Rowley, ed. Residential Location Determinants of the Older Population . Gundars Rudzitis. Borderland Sourcebook: A Guide to the Literature on Northern Mexico and the American Southwest . Ellwyn R. Stoddard, Richard L. Nostrand, and Jonathan P. West, eds. Arctic and Antarctic . David Sugden. Tall Timbers Ecology and Management Conference, February 22–24, 1979, Proceedings No. 16 . Graphic Communication and Design in Contemporary Cartography (Progress in Contemporary Cartography , Vol. II). D. R. Fraser Taylor, ed. Living with Energy Shortfall: A Future for American Towns and Cities . Jon Van Til. The United States: Habitation of Hope . J. Wreford Watson. Air Photo Interpretation for Archaeologists . D. R. Wilson. Urban and Rural Change in West Germany . Trevor Wild, ed. Population and Resources . Harry Robinson.  相似文献   

12.
<正>1 Introduction In 2013,Chagusaba,which is traditional tea-grass integrated system in Shizuoka,were accepted as new world heritage site of agriculture.Shizuoka prefecture occupies a variety of elevations,from 0 to 3000m or more above sea level.Because of the diversity of land features and climates,this area produces 167 agricultural commodities.In addition,a lot of traditional agriculture and over200 local native varieties of crops have been conserved in Shizuoka  相似文献   

13.
<正>There are more than 10000 years of agricultural development history in the world that has provided very fruitful and ingenious traditional knowledge and experiences reflecting the evolution of humanity and the nature.In2002,the Food and Agriculture Organization of the United Nations(FAO)initiated an international partnership initiative of"Conservation and Adaptive Management of Globally Important Agricultural Heritage Systems  相似文献   

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BOOK REVIEWS     
Book Reviewed in this article: Geography and the Third World. International Seminar, 14–18 May 1980, Kuala Lumpur, Malaysia . Ishmail Ahmad and Jamaluddin Md Jahi, eds. The Growth Dilemma: Residents' Views and Local Population Change in the United States . Mark Baldassare. Sport and Place: A Geography of Sport in England, Scotland & Wales . John Bale. The Deindustrialization of America: Plant Closings, Community Abandonment, and the Dismantling of Basic Industry . Barry Bluestone and Bennett Harrison. Selected Essays 1963–1975: Carl O. Sauer . Bob Callahen, ed. Housing and Planning in the Countryside . G. Clark. Conflict, Politics and the Urban Scene . Kevin R. Cox and R. J. Johnston, eds. Thematic Maps: Their Design and Production . David J. Cuff and Mark T. Mattson. Wine: A Geographic Appreciation . Harm Jan de Blij. USSR in Maps . J. C. Dewdney. Political Geography: A Contemporary Perspective . Ramesh D. Dikshit. Rethinking Human Adaptation . Rada Dyson-Hudson and Michael A. Little, eds. Sacred Sands: The Struggle for Community in the indiana Dunes . J. Ronald Engel. Geography of the Biosphere . A. Furley and Walter W. Newey. Disaster and Reconstruction . Robert Geipel. Glasgow: The Making of a City . Andrew Gibb. Design for Arid Regions . Giden S. Golany, ed. Urbanization and Cancer Mortality: The United States Experience, 1950–1975 . Michael R. Greenberg. Geology in the Nineteenth Century: Changing Views of a Changing World . Mott T. Greene. Colonización y Destrucción de Bosques en Panamá . Stanley Heckadon Moreno and Alberto McKay, eds. Urban Geography: A First Approach . David T. Herbert and Colin J. Thomas. The Visual and Spatial Structure of Landscapes . Tadahiko Higuchi. Climate from Tree Rings . M. K. Hughes, P. M. Kelly, J. R. Pilcher, and V. C. LaMarche, Jr., eds. The structure of Nineteenth Century Cities . James H. Johnson and Colin G. Pooley, eds. The American Planner: Biographies and Recollections . Donald A. Krueckeberg, ed. Urban Land Policy For the 1980s, the Message for State and Local Government . George Lefcoe, ed. Regional Planning: Evolution, Crisis and Prospects . Gill C. Lim, ed. Relevance and Ethics In Geography . Bruce Mitchell and Dianne Draper. China: The Geography of Development and Modernization . Clifton W. Pannell and Laurence J. C. MA. The Urban Retailing System . Robert B. Potter. Hants. Nonconventional Energy Resources . Philip R. Pryde. Caribbean Migrants: Environment and Human Survival on St. Kitts and Nevis . Bonham C. Richardson. Population and Resources . Harry Robinson. East Los Angeles: History of A Barrio . Ricardo Romo. Integrated Impact Assessment . Frederick A. Rossini and Alan L. Porter, eds. Environmental Aesthetics: Essays in Interpretation . Barry Sadler and Allen Carlson, eds. Earthwatch . Charles Sheffield. Field Techniques and Research Methods in Geography . Robert H. Stoddard. Haiti: Land of Poverty . Robert J. Tata. Weathering and Erosion: Sources and Methods in Geography . Stephen T. Trudgill. Once Beneath the Forest. Prehistoric Terracing in the Río Bec Region of the Maya Lowlands . B. L. Turner, II. The Historical Geography of Scotland since 1707 . David Turnock.  相似文献   

16.
BOOK REVIEWS     
Book Reviewed in this article: The City in Cultural Context . John Agnew, John Mercer, David Sopher, eds. Soils and Geomorphology Peter W. Birkeland. Urbanization and Settlement Systems, International Perspectives . L. S. Bourne, R. Sinclair, and K. Dziewoński. eds. An Introduction to Urban Historical Geography . Harold Carter. Overshoot, The Ecological Basis of Revolutionary Change . William J. Catton, Jr. Rivers of the World . Eberhard Czaya. Jewish Communities in Frontier Societies: Argentina, Australia and South Africa . Daniel J. Elazar with Peter Medding. Color in Public Spaces: Toward a Communication-Based Theory of the Urban Built Environment. Kenneth E. Foote. Spatial Statistics and Models. Gary L. Gaile and Cort J. Willmott, eds. Mega-Geomorphology. Rita Gardner and Helen Scoging, eds. Technological Change and Regional Development. Gillespie, ed. The Arid Lands: Their Use and Abuse. R. L. Heathcote. The Location of Industry in Britain. A. G. Hoare. Groundwater as a Geomorphic Agent . R. G. LaFleur, ed. Rural Public Services: International Comparisons. Richard E. Lonsdale and Gyorgy Enyedi, eds. Saving Water in a Desert City. William E. Martin, Helen M. Ingram, Nancy K. Laney, and Adrian H. Griffin. Water Resources: Distribution, Use and Management. John R. Mather. Transnationals and the Third World: The Struggle for Culture. Armand Mattelart. South Hadley, MA: USGS Digital Cartographic Data Standards. R. B. McEwen, R. E. Witmer, and B. S. Ramey, eds. The Ecosystem Concept in Anthropology. Emilio F. Moran, ed. Boulder, CO: Women, Men, and the International Division of Labor. June Nash and Maria Patricia Fernandez-Kelly, eds. Nuclear Power: Assessing and Managing Hazardous Technology. Martin J. Pasqualetti and K. David Pijawka, eds. Mary Somerville and the Cultivation of Science 1815-1840. Elizabeth Chalmers Patterson. An Introduction to Coastal Geomorphology. John Pethick. Late Quaternary Environments of the United States , Vol. 1, The Late Pleistocene. Stephen C. Porter, ed. Planning and Ecology. R. D. Roberts and T. M. Roberts, eds. Regionalism and the Pacific Northwest. William G. Robbins, Robert J. Frank, and Richard E. Ross, eds. Environment and Health. Anthony J. Rowland and Paul Cooper. Sunbelt/Snowbelt: Urban Development and Regional Restructuring. Larry Sawers and William K. Tabb, eds. The Bad Earth. Environmental Degradation in China. Vaclav Smil. Armonk, NY: Voyage into Substance: Art, Science, Nature, and the Illustrated Travel Account, 1760–1840. Barbara Maria Stafford. The Institute of British Geographers: The First Fifty Years. Robert W. Steel. Visions of the Past. Christopher Taylor and Richard Muir. Glacial Lake Agassiz. J. T. Teller and Lee Clayton, eds. The Tule Breakers: The Story of the California Dredge. John Thompson and Edward A. Dutra. The Balkan City 1400–1900. Nikolai Todorov. Explanation, Prediction and Planning: the Lowry model. Michael J. Webber. Mercedes Reales: Hispanic Land Grants of the Upper Rio Grande Region. Victor Westphall. The World Atlas of Revolutions. Andrew J. M. Wheatcroft. The West European City, A Social Geography. Paul White. Urban Elites and Mass Transportation. J. Allen Whitt. Princeton, NJ: Urban Life In Contemporary China. Martin King Whyte and William L. Parish. The Demand for Energy in the Soviet Union. David Wilson. London and Canberra: Rethinking Geographical Inquiry. J. David Wood, ed.  相似文献   

17.

Reviews of geographic software in this article:

DEMO-GRAPHICS: WORLD POPULATIONS AND PROJECTIONS.

ESP

GAUSS.

CEMODEL S. Damus

LIMDEP. William H. Greene

MICROSTAT 4.1

OTIS

PCIPS. (Personal Computer Image Processing System). H.J. Meyers and R. Bernstein.

REGRESSION ANALYSIS OF TIME SERIES (RATS)

SPSS/PC+

URBAN DATA MANAGEMENT SOFTWARE (UDMS)  相似文献   

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BOOK REVIEWS     
Book Reviewed in this article: Rabat: Urban Apartheid in Morocco . Janet Abu -Lughod . Marketplaces in a Developing Country: The Case of Western Nigeria . Isaac Ayinde Adalemo . Farming Development and Space: A World Agricultural Geography . Bernd Andreae . Section and Party: A Political Geography of American Presidential Elections, from Andrew Jackson to Ronald Reagan . J. Clark Archer and Peter J. Taylor . Women and Space: Ground Rules and Social Maps . Shirley Ardener , ed. European Progress in Spatial Analysis . R. J. Bennett , ed. The Origins of Academic Geography in the United States . Brian W. Blouet Geographic Perspectives on Global Problems . Ronald Reed Boyce . Seasonal Dimensions to Rural Poverty . Robert Chambers , Richard Longhurst and Arnold Pacey eds. The New Nationalism and the Use of Common Spaces: Issues in Marine Pollution and the Exploitation of Antarctica . Jonathan I. Charney , ed. Communications Tomorrow: The Coming of the Information Society . Edward Cornish , ed. The Design of Suburbia . Arthur Edwards . Explorer on the Northern Plains: Lieutenant Gouverneur K. Warren's Preliminary Report of Explorations in Nebraska and Dakota in the Years 1855–56–57. With an Introduction by Frank N. Schubert . The Changing Climate: Responses of the Natural Flora and Fauna . Michael J. Ford . Essentials of Physical Geography . Robert E. Gabler , Robert J. Sager , Sheila Brazier , and Daniel L. Wise. The Road to Jaramillo . William Glen . Valued Environments . John R. Gold and Jacquelin Burgess , eds. Proximity and Preference: Problems in the Multidimensional Analysis of Large Data Sets . Reginald G. Golledge and John N. Rayner , eds. A Search for Common Ground . Peter Gould and Gunnar Olsson , eds. Geography: Its History and Concepts . Arild Holt -Jensen . A Population Geography . Huw R. Jones . The Human Mosaic: A Thematic Introduction to Cultural Geography, 3rd ed. Terry G. Jordan and Lester Rowntree . Urban Social Geography: An Introduction . Paul Knox . The Anatomy of Job Loss: The How, Why and Where of Employment Decline . Doreen Massey and Richard Meegan . The Information Society as Post-Industial Society . Yoneji Masuda . Map Librarianship, 2nd ed. Harold Nichols . India: Cultural Patterns and Processes . Allen G. Noble and Ashok K. Dutt , eds. The God that Limps: Science and Technology in the Eighties . Colin Norman . Geography: An Introductory Perspective . Robert E. Norris , Keith D. Harries and John D. Vitek . The Politics of Technology Assessment . David M. O'Brien and Donald A. Marchand . Ethnic Segregation in Cities . Ceri Peach , Vaughan Robinson and Susan Smith , eds. Churches and Church Membership in the United States, 1980 . Bernard Quinn , Herman Anderson , Martin Bradley , Paul Goetting and Peggy Shriver . Energy in Australia: Politics and Economics . Hugh Saddler . Development from Above or Below? The Dialectics of Regional Planning in Developing Countries . Walter B. Stóuhr and D. R. Fraser Taylor , eds. Human Impact on the Ecosystem . Joy Tivy and Greg O'Hare . Plants and People: Vegetation Change in North America . Thomas R. Vale . The Mapmakers: The Story of the Great Pioneers in Cartography from Antiquity to the Space Age . John Noble Wilford .  相似文献   

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